Codalify Software Development was officially founded in June 2015.
But we like to think Codalify SD was born in 2010. Here’s our story.
Codalify started to grow with full time team members. From a team of two, Codalify became a team of 8. Jeff joined as our Data Analyst. Victoria and Mariz joined as our Customer Success Specialist. Elven and Constantine joined as our Software Developer. Alexis joined as our Software Tester.
Codalify hired several part-time employees or freelancers to help grow the business. We hired software developers, technical writers and voice over artists through Upwork and Fiverr. Having the opportunity to work with different types of people from different parts of the world is another learning experience for our founders.
Codalify hired 30 interns from different universities. SociableKIT started making significant income.
In March 2016, Marykris also decided to quit her corporate job to help Mike full-time in the business.
In February 2015, Mike decided to quit his corporate job to work full-time and focus on growing their online business. Marykris agreed to support Mike financially for a few months just in case the business stopped making profits. They both took a big risk.
In June 2015, Codalify Software Development was officially and formally founded. Our DTI certificate number is 03628339. Our company TIN is 296-724-184-000.
The efforts of Mike & Marykris were rewarded. CodeOfaNinja’s audience grew significantly. They attracted not only students and software developers, but also entrepreneurs and employers. Several companies from USA and Europe wanted Mike to work for them as a software developer.
Most inquiries they received are about social media APIs. People wanted to display social media content on their websites. Not all people are coders. For this reason, in October 2014, our founders started the development and marketing plan of SociableKIT. It was called Display Social Media at the time.
SociableKIT is a website plugin to display social media contents on the customer’s website. No need to upload photos, videos and posts on two places. Just post on social media and SociableKIT will update your website automatically. No coding required.
Marykris De Leon, our Co-Founder, saw Mike’s passion in serving CodeOfaNinja’s audience. This convinced her to help Mike. She offered her Online Marketing expertise. Marykris knew a lot about SEO and social media marketing. At the time, she has been working in that industry for the past three years.
CodeOfaNinja’s income from ads started to grow. That’s how she started establishing herself as Codalify’s Co-Founder. Indeed, two is better than one.
Mike wondered how websites stay online. He knew websites cannot be maintained for free. He’d been paying CodeOfaNinja’s web hosting and domain. He enjoyed working on the site but he cannot really afford it. He got a lot of bills to pay. His family needs support and he’s sending his brother to college.
He started trying different ways to monetize his blog. He went into putting ads on CodeOfaNinja. This is how he made his first dollar online. He made very small income but it encouraged him to do more.
Mike’s programming notes became visible to the online world. Many people said his notes are very useful and he was very helpful. This time, Mike decided to become a blogger. In June 2011, codeofaninja.com was born. Several of his blog posts received hundreds of likes and comments. Here are some of them, take a look here and here.
Our Co-founder, Mike Dalisay, started taking computer programming notes. He took notes of code snippets and solutions to problems he encountered. He decided to take his notes online through Google’s blogging platform called Blogger. He called his site CodeOfaNinja because he thinks Ninja’s are cool and very skilled characters. His notes were accessible in codeofaninja.blogspot.com domain.