The 2021 Year-End Message From the CEO

Happy Holidays everyone! This holiday season is a little bit better than the last 2 years. According to the news, millions of people are already vaccinated. As a result, COVID infections continue to decrease.

Maybe next year we’ll have our face-to-face meetings and events again. This is very exciting considering we haven’t done this for about two years now.

This year, we’re very fortunate to win new customers from different industries around the world. Here are some of them:

IT companies like in the United Kingdom and in the Netherlands. Research companies like GreinResearch in Iceland. Cybersecurity companies like BeSecured in Germany. Oil companies like Proserv in Scotland. Nonprofits like The Soapbox in Philadelphia, USA.

Several companies also bought and subscribed to our big subscription plans: A digital marketing agency in UK and Singapore, a school in Washington USA, and a department store in Ireland.

Our best-selling features are related to LinkedIn solutions, Eventbrite events, Google reviews, and Facebook page events solutions.

To our dear customers, thank you for trusting us and using our products and services. We highly value your business. Thank you for helping us go to the next level!

We’ll develop more solutions for our customers. We need to do this to stay on top and have an advantage over our competitors.

Other products like Housevin and Gitcoom continue to increase their Google AdSense revenue. Good job to Ma’am Marykris and her team for working on it. That’s why we’re developing a highly customized directory website called Lemavin to push these kinds of projects forward.

Unfortunately, we were not able to achieve 100% of our target sales for this year. We were able to achieve only 88% of our target sales. 88% is not too bad. But we surely have several rooms for improvements. We have new targets for next year. Hopefully, we can achieve 100% or more of our sales target. But how?

I believe we can achieve this by doubling down on content marketing. We will create high-quality blogs that will help convince potential customers to buy our product.

We will create video tutorials to educate potential customers about how easy it is to use our product. Videos will also enable us to visually demonstrate our expertise in supporting our product.

This year we’ve grown our team to 14 people. We have a new organizational structure. We promoted new team leaders and we have new employees. Congratulations new Team Leaders and welcome to our team new employees! This is a sign that our company is evolving and our products and services are in demand.

We need to improve not only our products but also our team because as our customers increase, our skills in handling them need to increase as well. If we can do it, we’ll be sure to have a yearly compensation increase as well.

We need to continue having good communications, support each other, be organized, and remember to have fun in our work. These are some of the things that we can do to have the best team.

Thank you, everyone, for all your efforts in making our company better every day. Let’s be thankful for all the blessings that we receive. Have a Merry Christmas and Happy New year to you and your families!

Mike Dalisay
Co-founder & CEO
Codalify Software Development

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